The Andhra Pradesh government has permitted a price increase of the ticket price of The Raja Saab which is the upcoming big budget film of Prabhas, which will be a huge boost to the makers in the run-up to its big release. Under the ruling, it will be possible to raise prices on paid premiere events rather than regular screenings on the state level, beginning this week.
The Raja Saab releases on a global theatrical run on January 9 and the new ticket system is set to make the most of the initial box office collections, particularly in light of Prabhas having an enormous fan base in Andhra Pradesh and Telangana. The producers of the film have something to celebrate as the government approval has now given them a massive plan to launch the film.
According to the recent order, starting Thursday, paid premiere shows will be launched, and the price of tickets should not exceed 1000 per seat. It can be predicted that these special screenings will experience a high level of demand especially in big cities where Prabhas movies are exhaustively released to full capacity.
Notices will also be significantly increased with regular programs, which commence on January 9. Single-screen theatres have also increased ticket prices by 150 INR making it 297/per/seat. At the same time, multiplex viewers will need to pay 377 per ticket which is 200 higher. This will be a new price that will apply during the first ten days of the release of the movie into theatres.
The government has also increased the number of shows that theatres can screen within this period besides the raising of the ticket price, giving the exhibitor a chance to cash in on the increased demand during the first week of opening.
Traditionally, being treated as a commercial blockbuster of a grand scale, The Raja Saab has an ensemble cast with Sanjay Dutt, Zarina Wahab, Malavika Mohanan, Nidhhi Agerwal, and Riddhi Kumar in addition to Prabhas playing the protagonist. Having a power cast, release time of the film during the time of festivals, and the change of the price of the tickets, the film is prepared to have a strong opening in the box office.
Observers in the industry assume that the increased ticket prices and the extra number of shows may have a considerable influence on the initial earnings of the film and this will determine how the film will perform in the theaters in general.
Ticket Price Structure for The Raja Saab in Andhra Pradesh
| Category | Ticket Price (₹) | Applicable Period |
| Paid Premiere Shows | 1,000 | From Thursday |
| Single-Screen Theatres | 297 | From Jan 9 |
| Multiplex Theatres | 377 | First 10 days |
| Maximum Shows Per Day | Up to 5 | First 10 days |
